From Musician to Artist w/ Tony Rosenberg

Welcome back to Cloud Machine, a weekly music business video podcast hosted by Mat Landry and industry insiders. In this thirty-ninth episode, Tony Rosenberg joins Mat to discuss producing music, the synch industry, and how to transition from being a musician to an artist. Tony shares his origin story, growing up in Toronto, and diving into the 0.001% of artists who make it in the industry. Get a glimpse into Tony's creative process, his journey, and more. We also play the Producer's game. Thanks for listening!

Episode Highlights

  • Tony discusses the process of evolving from a musician to an artist and the challenges of making that transition.

  • Insights into the synch industry and how it plays a key role in an artist's career.

  • The concept of the 0.001% of artists who make it big and what differentiates them.

  • Tony’s personal origin story, including growing up in Toronto and shaping his career path.

  • A deep dive into Tony’s creative process and what it takes to create music that resonates.

Key Takeaways

  • The Artist’s Journey: Tony shares the unique path he took to transition from musician to artist, highlighting the perseverance required.

  • Navigating the Synch Industry: A look at how artists can leverage the synch industry for exposure and income opportunities.

  • The 0.001% Mindset: Tony explores what sets the most successful artists apart and how they continue to innovate and thrive in the industry.

  • Creative Process: Gain valuable insight into the creative process behind Tony’s music and how he approaches production and artistry.

Guest Spotlight

Tony Rosenberg is a producer and artist known for his creative work in the synch industry and his ability to craft music that resonates across various platforms. A Toronto native, Tony has mastered the art of blending his musicianship with his artistic vision to create a successful career in music.

Follow Tony’s journey on Instagram @tonyrosenberg or check out his website at tonyrosenberg.com.

About Cloud Machine

Produced by Eights Creative, Cloud Machine is your go-to podcast for music industry insights. Each episode blends education and entertainment to inspire and inform musicians, creators, and fans.

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