EIGHTSCASE FILESCONTACT
File
TB23.2 / Flagship
Client
Cartier x The Beaches
Scope
Show direction, musical direction
Period
27 May 2025




Cartier x The Beaches[TB23.2]




The Beaches performing at the Cartier gala at Artipelag, Stockholm
Artipelag, Stockholm / 27 May 2025 / Photo Meg Moon



01 / Overview

Cartier unveiled its En Équilibre high jewellery collection in Stockholm to about 500 guests, 350 of them clients. The Beaches closed the gala dinner at Artipelag.




02 / Work

Show direction and musical direction, built for the room. At Cartier’s request, and for the Swedish connection, a new arrangement of ABBA’s Lay All Your Love On Me for The Beaches, performed live alongside a set shaped for the gala.




03 / Review

[In their words: one line from Cartier’s team, one from the band. Pending written permission.]




The Night
27 May 2025
Gala dinner at Artipelag, Stockholm. About 500 guests, 350 of them clients. Featured in 365: A Year of Cartier.

Architecture / Steps run
■ 01 Alignment
■ 02 Narrative
■ 03 Design
□ 04 Partnerships
□ 05 Integration
■ 06 Test
■ 07 Execution
□ 08 Wrap


Highlights
Cartier En Équilibre
About 500 guests
Custom ABBA arrangement
In Cartier’s 2025 yearbook


Credits
Mat Landry
Nate Day




04 / Figures

The Beaches on a balcony over Stockholm before the gala
Fig. 1 / Before the gala / Stockholm / 27 May 2025 / Photo Meg Moon
The Beaches on a staircase in Stockholm before the gala
Fig. 2 / Before the gala / Stockholm / 27 May 2025 / Photo Meg Moon
Jordan Miller wearing a Cartier panther necklace on gala night
Fig. 3 / Jordan Miller in Cartier, gala night / Artipelag, Stockholm / 27 May 2025 / Photo Meg Moon




Next file

The Beaches




Eights
Toronto. / 2026